Data processing and neuroethics
Protocol for biometric and neurophysiological data, aligned with the neurorights protection recognized in Chile and international standards.
Anonymization
Participant data is pseudonymized at capture, and clients receive only aggregated results, never identifiable data.
Purpose limitation
Signals are used only for the consented study. They are never sold or used to profile or identify individuals.
Corporate confidentiality
Each client’s stimuli, brands and findings are handled under confidentiality and restricted access.
Base document. Pending legal review before its final version.